Friday, February 10, 2006

Business Planning - One Quarter at a Time

One of the greatest myths in online marketing is that the only time to make money is during the holidays. What might be most surprising is that 64 percent of all online sales in 2005 were not considered holiday sales (Source: Jupiter Research). The top industries in 2005 were computer hardware/software, telecom, travel, media and entertainment and finance and those are expected to only grow in 2006. So, what does this mean for publishers? To sustain a successful affiliate program throughout the entire year - it is very clear based off our research that each quarter presents revenue opportunities.

Here are some ideas and suggestions to look for when looking to grow your program.

Read this article here

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